By Nigel Percy
I had recently met with a really good solo consultant who told me all the right questions to ask when it came to choosing an SEO company or freelancer to do the work for you. But I didn’t have all the answers. This is why I wanted to write this article. Armed with knowledge, I set out to ask the right questions. I did some research, asked some questions… and got some really good valuable information.
So what is the big part about the big part? It’s all about optimization. We all know about ranking factors – the things that matter most in determining your site’s position in search engines results pages (SERPs). But there are other important factors too.
You need someone who is experienced enough to be able to answer the right questions when it comes to optimizing your site for search results. You need someone who can tell you what keywords to target, what kinds of keywords to use, which anchor text to use, and so on.
If you want to learn the basics of optimization, then that’s great. But if you want to be truly SEO-rich, you need someone who knows how to go beyond those basics and provide you with a complete solution.
The right questions to ask are: What kinds of changes should I make? What kinds of changes should I avoid? And what are the implications of those decisions? An SEO expert can help you understand these things. They will also help you make those changes, avoid them, explain why they are happening and point out the benefits of doing those things in detail.
In conclusion, you don’t need someone who is just good at optimization. You need someone good at explaining the details and providing a complete and detailed solution to your problems. That is what New York SEO expert does, consistently. You should choose a solo consultant who fits this description, and who can help your local businesses achieve long-term and sustainable organic traffic.
